In an industry where customer expectations continue to evolve, earning trust remains the ultimate measure of success. That's why Frank Myers Auto Maxx is proud to announce it has been named a recipient of the 2025 DealerRater Consumer Satisfaction Award, recognizing dealerships that consistently provide outstanding customer experiences.

Unlike awards judged by panels or committees, the DealerRater Consumer Satisfaction Award is based on the voices that matter most: customers. The recognition is earned through positive reviews, high satisfaction ratings, and a demonstrated commitment to serving customers at the highest level.

For owner Tracy Myers, the award serves as a reminder that great businesses are built one relationship at a time.

"At the end of the day, we're not really in the car business. We're in the people business," said Myers. "Vehicles are simply what bring us together. Our mission has always been to create an experience that customers remember long after they drive away."

That philosophy has helped Frank Myers Auto Maxx become one of the most recognized independent dealerships in North Carolina. By eliminating traditional commissioned salespeople and replacing them with Non-Commissioned Automotive Solutions Providers, the dealership has created a customer-focused environment designed to help shoppers find the right transportation solution for their needs.

Over the years, that commitment has resulted in thousands of positive customer reviews and an impressive number of repeat and referral customers. In fact, many customers have purchased multiple vehicles from Frank Myers Auto Maxx, with some families returning generation after generation.

"One of the most rewarding parts of this business is seeing customers come back years later and introduce us to their children, grandchildren, coworkers, and friends," Myers said. "That kind of loyalty can't be bought. It has to be earned."

The automotive industry has changed dramatically over the years. Customers can now research vehicles, compare prices, and read reviews from virtually anywhere. While technology continues to transform the car-buying process, Myers believes one thing remains constant.

"People still want to do business with people they trust," he explained. "You can have the best inventory, the best advertising, and the best technology in the world, but if customers don't trust you, none of it matters."

The 2025 DealerRater Consumer Satisfaction Award reflects the hard work and dedication of every member of the Frank Myers Auto Maxx team. From sales and service to administration and support staff, each employee plays a role in creating the experience customers have come to expect.

As the dealership looks ahead, the goal remains simple: continue improving, continue serving, and continue earning the trust of the community.

"Awards are wonderful and we're grateful for every one of them," Myers said. "But the real prize is seeing a customer smile, shake your hand, and tell you they'll be back. That's what motivates us every day."

Frank Myers Auto Maxx extends its sincere appreciation to its customers for their continued support and for helping make this recognition possible. The dealership remains committed to providing an exceptional automotive experience for years to come.