Frank Myers Auto Maxx was awarded a 2022 Consumer Satisfaction Award by DealerRater, a leading car dealer review and reputation management platform and company of Cars.com Inc. (NYSE: CARS). Consumer Satisfaction Awards recognize the top 10% of auto dealerships delivering exceptional customer service as rated by online reviews. See the full list of winners U.S. and Canada.
“DealerRater.com experienced record consumer review volume in 2021 - more than 1.1 million. This is a strong testament to the ability of dealers and their teams to adapt quickly to new shopping expectations. They’ve stepped up in a big way to meet consumer needs with outstanding service, and Frank Myers Auto Maxx stood out among its peers,” said DealerRater General Manager Jamie Oldershaw. “It is imperative, not just during challenging times, but also when our industry returns to normal to deliver above and beyond customer experiences to car shoppers and Frank Myers Auto Maxx provided superior customer service in 2021.”
"I'm humbled and honored that my dealership won this prestigious award for the fifth consecutive year," said Tracy Myers, the owner of Frank Myers Auto Maxx. "However, this award is for the Team because they are the ones who made it happen. I'm blessed to have such amazing people taking care of our customers."
Home delivery and virtual appointments were powerful drivers of positive reviews. Winning dealers who offered these services scored on average a 97% positive review rate, nearly 5 percentage points higher than dealers without.1
The Dealer of the Year Awards indicate the value car shoppers place on dealers’ adaptability to provide the very best service even when the industry is challenged by inventory shortages and increased car prices.
Successful dealers engage with customers, a critical component to their success.
The digital engagement of employees at dealerships proved especially critical this past year as car shoppers conducted the bulk of their research and vehicle purchases online. Award-winning dealers on average responded to customer reviews over five times more frequently than non-winning dealers.1 Dealers that go above and beyond traditionally respond within 24 hours.
Additionally, about 91% of winners provide their staff with Employee Profile Pages on DealerRater, which allows car shoppers to ask questions and connect with individual salespeople at a dealership before ever stepping on the lot.1
Consumer Satisfaction Award Methodology
Consumer Satisfaction Awards are given to the top 10% of U.S. new-car dealers as well as independent and Canadian dealerships that earn at least 25 reviews and maintain a minimum average review rating of 4.0 out of 5.0 during the 2021 calendar year.
The Frank Myers family has been serving Winston-Salem and the surrounding areas for more than 100 years and is proud to say we always put our customers first. Instead of focusing on the sale, we realize the most important aspect of the car-buying process is ensuring people drive away in a nicer, newer car that they love. We aim to serve our employees, customers, and community by providing complete transparency and offer plenty of financial solutions as we believe that everyone deserves the right to own a newer, nicer car that best fits their lifestyle and budget.
We take all of our reviews seriously, and a variety of our customer testimonials from Winston-Salem drivers have offered us great insight into how we can continue to improve and grow as a quality used car dealer. If you’re ready to experience our customer-first approach or want more information about our used car dealership in Winston-Salem, contact us at Frank Myers Auto Maxx. We look forward to helping you into a new ride!